321 | How To Pivot From Public Speaking To Podcast Guesting | The Visible Entrepreneur

Hey there! Today, I want to chat with you about what to do if you planned on public speaking - but due to world events - need to pivot to another visibility strategy.

My recommendation? PODCASTS!

Right now, there are over 850,000 active podcasts + over 30 million podcast episodes!

• 1/2 of all US consumers listen to podcasts, 32% listen monthly + 1/2 are more likely to buy from a brand based on hearing them on a podcast
• 82.4% of people spend over 7 hours a week listening to podcasts
• 50% {60 million} of all US homes listen in
• 32% of monthly listeners earn over $75k
• 37% earn over 100k
• 45% earn over 250k
• 58% of people in South Korea listen to podcasts
• 40% Spain
• 33% USA
• 36% Sweden
• 33% Australia
• 30% Italy

There are a few pivots you'll need to make from public speaking...

Like giving more than you get, getting your opt in + funnel up + running + making sure to not dominate the airwaves by speaking in short segments.

Remember, the #1 reason people listen to podcasts is to learn something new!

If you're ready to learn how to book podcasts yourself {you go getter, you}, awesome! I'll teach you step by step inside of The Visibility Lounge: http://visibilityvixen.com/visibilitylounge

If you'd rather we did it for you, great! Book a call with us here: http://visibilityvixen.com/agency