
THE VISIBLE ENTREPRENEUR
THE VISIBLE ENTREPRENEUR
321 | How To Pivot From Public Speaking To Podcast Guesting | The Visible Entrepreneur
Hey there! Today, I want to chat with you about what to do if you planned on public speaking - but due to world events - need to pivot to another visibility strategy.
My recommendation? PODCASTS!
Right now, there are over 850,000 active podcasts + over 30 million podcast episodes!
- 1/2 of all US consumers listen to podcasts, 32% listen monthly + 1/2 are more likely to buy from a brand based on hearing them on a podcast
- 82.4% of people spend over 7 hours a week listening to podcasts
- 50% {60 million} of all US homes listen in
- 32% of monthly listeners earn over $75k
- 37% earn over 100k
- 45% earn over 250k
- 58% of people in South Korea listen to podcasts
- 40% Spain
- 33% USA
- 36% Sweden
- 33% Australia
- 30% Italy
There are a few pivots you'll need to make from public speaking...
Like giving more than you get, getting your opt in + funnel up + running + making sure to not dominate the airwaves by speaking in short segments.
Remember, the #1 reason people listen to podcasts is to learn something new!
If you're ready to learn how to book podcasts yourself {you go getter, you}, awesome! I'll teach you step by step inside of The Visibility Lounge: http://visibilityvixen.com/visibilitylounge
If you'd rather we did it for you, great! Book a call with us here: http://visibilityvixen.com/agency